Are websites important?

Today, a website is one of the most important marketing tools any business can have, but not for the reasons you may think.

To find out these reasons, we asked Daniel Doherty from MerlinFX a Sydney-based web development agency and recent winner of the Business Achiever Award in Business Services and Local Business of the Year Award.

“These days customer’s expectations are that they can easily find you on the web and that your website is good quality. Let’s face it, if you walked into a shop that looks like it’s falling apart, you’d walk out in a flash. Marketing research from all around the world screams at us – customers use the web to research not only what they want, but the companies they’ll be buying from,” explains Daniel. “Integrating other web technologies and features improve your chances of being chosen over the multitude of competitors out there,” continues Daniel.

Let’s face it, if you walked into a shop that looks like it’s falling apart, you’d walk out in a flash.

MerlinFX specialises in custom designed websites with features that make it easy for you to delight your clients and blow away your competition. MerlinFX assists businesses, organisations and individuals get the most out of the internet using a combination of websites, email and social media, to engage with clientele. MerlinFX shows you how to engage with your clients in ways that ensure they will never leave you and constantly want to do business with you.

“At MerlinFX we demystify the whole thing. Social Media including Twitter, Facebook, YouTube, etc. Sure developers can implement them for you, we can however, truly show you how to use them to increase your business. That is the key to any integrated web technology we create for our clients. We take care of everything to do with the web. We constantly review new and emerging technologies and Internet trends. That is why all our clients are still with us, we keep them on the cutting edge, so they are a step ahead of their competitors,” Daniel tells us.

Daniel’s expertise is invaluable for any business that is serious about web technology. Look out for one of his seminars or better still contact Daniel directly for a website review.

Register your interest in a free website review.